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André Cassagnes, Creator Of The Etch-A-Sketch, Dies

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André Cassagnes, the 86-year-old creator of the popular kid’s toy the Etch-A-Sketch, died in Paris on January 16, it was revealed Thursday. The toy that managed to fascinate and then totally bore kids everywhere, was first introduced at a toy fair in Nuremberg, Germany, in 1959. It fell out of the public consciousness until this past election season, when someone on Republican candidate Mitt Romney’s team was quoted as saying that the campaign was like an Etch-A-Sketch: “I think you hit a reset button for the fall campaign,” said Roney spokesperson Eric Fehrnstrom. “Everything changes. It’s almost like an Etch-A-Sketch. You can kind of shake it up and restart all of over again.”

We’re sad to hear of Cassagnes’ passing. If only death were as easy to shake as an Etch-A-Sketch… [Gifts and Decorative Accessories]

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