How Carrie Brownstein Chooses Which Hipsters To Mock On “Portlandia”

“I guess that [the things “Portlandia” makes fun of] are ridiculous, but at the same time they’re things that I embrace — it’s a set of behaviors and an ideology that I enact, and that I think many of us sort of perform or follow. But then, at the same time, as you’re doing it, I think there is an awareness sometimes that probably somewhere, for someone else, there is a bigger battle than, you know, making sure that your fresh pasta is local, or whether or not the ingredients are organic.

You know, it takes a certain amount of good fortune, privilege and entitlement to have those things be what you’re worried about. And I think that most of us know that. So I think it’s a little bit of a stifling way to live, because it’s so well-meaning, and so well-intentioned, but, like you said, there’s part of you that knows that it’s a little bit ridiculous. And many of the characters on the show, I think, start right when someone’s belief system has just gone off the rails — or is about to.

There’s a Whole Foods near my house, and I always forget my bag. And I just keep buying the bag. I’m just accruing more and more of these reusable bags, which I’m going to end up throwing out when I move. I’m hoarding reusable bags. So now I’m a hoarder. What’s worse?”

Carrie Brownstein, of the show “Portlandia,” on how she and co-creator/star Fred Armisen decide who to mock. My all-time favorite sketch by Carrie and Fred, which they sometimes reprise in different forms on “Portlandia,” is the one about the feminist bookstore. Even though I love feminist bookstores, I still pee my pants laughing at how they get how lecture-y people can be. []

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