After graduating from FIT, Dana-Maxx worked for Marc Jacobs and Betsey Johnson before launching her own line in 2007. The dresses are beautiful, but really expensive. “No wonder Dana-Maxx’s dresses cost five hundred dollars – there’s a full house of people working for her,” said show host Joe Zee. Can Joe convince her to streamline her production and up her staying power? Tune in tonight to find out!
Watch “All On the Line” Tuesday nights at 10 p.m. on the Sundance Channel. And don’t forget to enter to win a $500 prize pack by playing the “All On the Line” Fashion Hunt!