American Apparel’s New Swimwear Ad Goes Topless

Jessica Wakeman / February 23, 2011

American Apparel’s new swimwear ads are here and—OMG, are those nipples?! Yes, the gratuitously provocative ad department at American Apparel has brought us a topless model for spring. Let’s all pretend we’re freethinking Europeans and not have a cow about this, OK? Personally, I could care less about headlights in advertising, but the first thing I look for when buying a bathing suit is how am I not going to flash everyone. [Fashionista]