Study: Women Who Are Ovulating Buy Sexier Clothing

Despite human evolution, our primal thoughts and instinctive behaviors are still — though subconsciously — with us.

New research from the University of Minnesota’s Carlson School of Management found that when women are ovulating, they unknowingly buy and dress in more sexy clothing in a survival of the fittest tactic to beat out other women during this highly reproductive period.

Dr. Laura Corio, AOL women’s health expert, says that during ovulation several hormones are elevated in a woman’s body including estrogen, FSH, LH, as well as testosterone that increases libido. Read more…

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