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The UK’s Powerful New Domestic Violence PSA: “You Make The Call, We Make It Stop”

Most of us have no qualms about calling the cops when our neighbors practice guitar chords at 3 a.m. But all too many people are content to mind their own business when they hear a couple’s argument veer in to dangerous territory. This new interactive PSA from the UK’s Metropolitan Police gives you two different options: one if you call 999 to report domestic violence, another if you don’t. It’s chilling, but powerful. [Feministing]

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