Model Tanning FAIL

By: Lily Q / July 20, 2010

At first, we kind of thought that these three lovelies were dead. Then we looked more closely at the clothes and realized that there was nary a sign of struggle or dragging in sight. All we can really take from this bizarre Marc Jacobs fall ’10 ad campaign is that they don’t realize that tanning doesn’t work when you wear a winter jacket. Silly models. [Fashion Copious]