Right about now, some brides are in a desperate race to shed pounds before their June weddings. And Slim Fast has come to their rescue with a new ad campaign that features fat bride cake toppers and asks, “Need to lose a little weight before your wedding?” The admittedly clever ads are definitely sexist, but reflect the culture we live in. Grooms don’t worry about their weight as much as their brides are expected to. That’s kind of funny because the only person I know who has tried Slim Fast to shed pounds is a man. He stopped using the product because it caused him to have grossly nauseating gas. And I also remember hearing that Slim Fast could cause anal leakage, so I think any bride would prefer to have a few extra pounds than to offend her guests with her stench and the possibility of a brown stain on her Vera Wang gown.
Check out two more ads after the jump. And let us know your thoughts on the ads. [BridePop]