Naming A Cereal “Muffin Tops” Seems Like A Bad Move

Blueberry Muffin Tops cereal has been around for a few years, but we just noticed it at the store and can’t believe a company would name a cereal after the fatty flesh that hangs out over the waistline of pants, especially since it doesn’t look like the tops of muffins. What’s next, Love Handles ice cream? Fortunately, having a term for excess baggage in its name doesn’t seem to have affected the cereal’s popularity. Google “blueberry muffin tops cereal” and you’ll find hoards of people rhapsodizing about their love for it. Ahem, here’s one example: “Blueberry Muffin Tops is Malt-O-Meal’s magnum opus … . The only real pitfall I can think of is it’s lack of availability, but like a diamond in the rough, you can’t keep a good thing hidden forever.” Hopefully, we won’t gorge ourselves so much that we increase the size of our own muffin top.