The news today from fashion giant Karl Lagerfeld: The Kaiser directed a short film, and the preview has just hit the web (the man sure does know how to build anticipation). Titled “Remember Now,” the 48-second spot above doesn’t give away a lot in plot detail, but our guess would be that there isn’t much of one anyhow. It’s presented by Chanel, so the video’s main purpose is to act as a clever promotional tool for showing off the fashion house’s clothes in a sneaky yet sexy way (similar to other brands’ techniques for creating buzz with mini-movies).
Still, we’re entranced by the images of Parisian night clubs, glitzy runway shows, and what the—is that some sort of couture orgy at 0:25? OK, we’re hooked. [YouTube]