Forever 21 Lookbook Styling: Confusing, Terrifying

Erin Flaherty | April 14, 2010 - 8:00 pm

Big, mainstream brands like J.Crew and Target have done an exceptional job turning their images around with the help of artful styling. In the case of the former, Jenna Lyons and a team of hip stylists create the kind of frothy tableaus you see here and lookbooks to compete with any high-fashion brand, and the latter gets the job done thanks to collaborations with “it” designers like Rodarte. Forever 21 has evolved into a more sophisticated brand as well, attracting plenty of over-21s who want to buy into their sweet, oh-so-sweetly priced trendy goods. We love ‘em! But when it comes to the professional styling game, it looks like this season at least, they have failed. No really. FAIL. [Nitrolicious]

A few more puzzling Southwestern-themed combinations, after the jump!
Why, we never thought to pair a pink leopard-spotted tank (leotard?) with a Native American-inspired belt and tapered khakis. We will be sure to jump on this nifty styling trick going forward!

Maybe I am turned off by this lightly layered look because I believe I put something like this together to wear to a Tom Petty concert when I was like 13 or 14, and I was all on my way out the door then my mom was like, “Um, no.” Bad memories, ya know?