Polaroid Film Is Back!

Polaroid film, which disappeared from the market when the company stopped producing it a couple years ago, will be for sale once again on Thursday. After the sad news about Polaroid’s disappearance surfaced, The Impossible Project bought an old Polaroid plant and vowed to make the film once again and better than ever. That they seem to have succeeded may sound like a mere moment in whimsical kitsch, but it’s actually awesome news for anyone who likes to look really good in pictures. We don’t know exactly what it is about Polaroid film, but it’s basically the most flattering medium ever conceived. Think back on the Polaroids of you that are floating around and we think you’ll realize there’s nary a bad one in the bunch. Recapture your photogenic side at the-impossible-project.com this Thursday. [NYLON]

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