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Do You Take Collagen In Your Coffee?

Can you drink your way to perfect skin? And when we say “drink,” we’re unfortunately not referring to beer and wine. Rather, we’re talking about beauty beverages, a trend which only slightly took off in the United States thanks to Borba and Glowelle, but is apparently a full-blown obsession in some Asian countries. The New York Times reports that more and more, drinks (and food) are still being marketed as beauty products: “Global food and drink product launches with a ‘beauty enhancing’ claim increased by a staggering 306 percent from 2005 to 2008.” To wit, you can now find a whole range of “skin-enhancing” food including Nescafe instant coffee infused with collagen (in Japan they put it in yogurt, apparently) and waters with Resveratrol.

So does this stuff actually work? Dermatologists say that you’re better off eating vitamin-rich meals. We guess it just depends on what seems more appetizing to you? A hot cuppa facial? Or a fruit cup? [NY Times]

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