Anthropologie Gets Into the Collaboration Game
Apparently, Anthropologie is jealous of the attention that stores like H&M, Topshop, and Uniqlo are getting for their designer collaborations. So the romantic brand nabbed Brian Wolk and Claude Morais of Ruffian to create four collections which will appear in 55 stores, beginning in November. Sadly, no pics yet, but think a total ’40s style look, complete with coats, silk dresses, and their very own prints. If the stockings look anything like their polka-dot design that walked down the runway in the fall ’09 collection, then it’s sure to sell out immediately.
But it wouldn’t be an Anthropologie collection without just a tidbit of home goods. So, of course, Ruffian-style candles and glasses will be available for purchase. Plus, come spring, you’ll be able to lie on sheets by the boys. Basically they’re taking over the store and our homes. And you know what? We are totally OK with that! [WWD]