Ben & Jerry’s Launches “Hubby Hubby” Ice Cream In Support Of Marriage Equality

Ben & Jerry’s is showing their support for marriage equality by changing their iconic ice cream flavor “Chubby Hubby” to “Hubby Hubby” as of today. Sept. 1 is the first day gay couples can marry in the state of Vermont, where Ben & Jerry’s is based. The brand is celebrating the occasion by partnering with Freedom to Marry “to raise awareness about why marriage equality matters and encourage nationwide support for the freedom to marry.” Cool huh? [FreedomToMarry.org]