I have a confession to make. I love PETA. I disagree with some of their campaigns and their incessant harassment of the Olsen twins, but they hardly ever fail to amuse with their marketing campaigns. Kentucky Fried Cruelty? The Unhappy Meal? Ha! PETA’s latest campaign is pretty chuckle-tastic, too. They’ve requested that the Iowa State Fair, which has announced that they’re commissioning a butter sculpture of Michael Jackson, use non-dairy spread instead of actual butter for the tribute. Last week, the fair’s marketing director made an online ballot for people to vote to butter or not to butter…and at one point there was a surge towards the latter. PETA recommends using Earth Balance “natural buttery spread,” instead. Cue me spending 20 minutes trying to figure out if Earth Balance is owned by PETA—no luck. Now to go eat a stick of butter and play dress-up with the “Trollsen Twins.” [AP]
