This Wrangler jeans ad, called “We Are Animals,” just won the top prize at the Cannes Lions International Advertising Festival. The woman advertising the jeans looks like a deer in headlights. A topless deer in headlights with a big booty.
A U.S. judge at the festival said the campaign “screams raw sex.” I don’t know…it just screams “Get out of the road!” to me. [Guardian UK]