Women Who Rock: Valentina

March is National Women’s History Month, and we’re celebrating by sharing a lady we admire each weekday.

VALENTINA (1904-1989)

Today, tabloids (and websites like us!) report on what designers’ clothes celebrities wear to movie premieres and trips to the grocery store. If we had been following star style from the 1920s through the 1950s, we would have written about designer Valentina. Back then, everyone was on a first-name basis with Valentina, who designed clothing and costumes for great actresses like Greta Garbo, Katharine Hepburn, and Norma Shearer, along with socialites such as the Vanderbilts and the Whitneys. She even introduced a perfume, My Own, in 1950. Valentina once said, “Simplicity survives the changes of fashion,” and the five little black dresses hanging in our closet couldn’t agree more.

Future Reading:

  • Valentina: American Couture and the Cult of Celebrity by Kohle Yohannan
  • Valentina, A Designer Of Clothes For Stars In The Theater, Dies at 90
  • Couture, the Great Designers by Caroline Rennolds Milbank
  • Costume Design on Broadway: Designers and Their Credits, 1915-1985 by Bobbi Own
  • [Photo: Life]

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