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Planned Parenthood Is The New Target When It Comes To Designer Collaborations

Up-and-coming designers doing collaborations with Target is becoming too predictable a path to success. Instead, an alternate way to gain name recognition and visibility is to design a line of condoms. Yes, that’s right, designer condoms. Marc Jacobs designed a rubber wrapper on his own, and then last September, Planned Parenthood released a Yigal Azrouël-designed condom wrapper for its Proper Attire line. The Planned Parenthood/designer collaboration is continuing this season with Alexander Wang‘s simple black and white package ($5.99 for 3), which just happen to match his Fall 2009 collection that came down the runway on Feb. 14. Come September, what hot designer will Planned Parenthood get to do a Proper Attire condom wrapper? We’re betting on Phillip Lim. [via Refinery29]

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