Fashion Week Downsized
Fall 2009 Fashion Week will hit Bryant Park in less than a month and designers, faced with a poor economy and dwindling sales, are running scared. Young designers have a difficult time securing the $100,000 necessary to show in tents, so well-known designers and bigger labels make up the largest group of casualties. After the jump, an update of who is showing where during Fashion Week.
Betsey Johnson and Vera Wang were among the first to reveal their smaller plans for Fashion Week. Betsey Johnson will present her line in a salon setting instead of her usual 1,000 guest fashion show in the tents. Vera Wang is also downsizing her usual fashion show in the tents. Instead, she will have a show with 14 or 15 models at her new Mercer Street store. The guest list will range from 100 to 150.
Monique Lhuillier will debut her Fall 2009 collection in a showroom.
Naeem Khan will also skip the tents for a more informal presentation.
The DKNY runway show will be replaced with a presentation.
Carmen Marc Valvo secured a free space, Citrine, for his three-hour fashion presentation.
Alexander Wang will show his collection at Roseland Ballroom, which costs $18,000 compared to $28,000 to $48,000 for the tents.
Peter Som canceled his fashion show altogether after Creative Design Studios dissolved their partnership.
Australian Sass & Bide won’t show at all for the second season in a row.
Temperley London has also canceled its runway show at the Bryant Park tents. Instead, the label will present its Fall 2009 collection via a day-long art installation that will feature a combination of five-minute films and mannequins dressed in the clothing.
Both Calvin Klein and Oscar de la Renta are bucking the downsizing trend and will have two fashion shows during Fashion Week.